Adsterra vs Media Net : Which is Better?
Adsterra and Media.net are both well-known ad networks, but they cater to different types of publishers and advertisers. Below is a detailed comparison to help you decide which one suits your needs.
1. Overview
- Adsterra: A global ad network focused on high CPMs and a variety of ad formats, including popunders, direct links, and push notifications. It works well for publishers with high traffic volume, especially in Tier 2 and 3 countries.
- Media.net: A premium ad network powered by Yahoo and Bing, primarily offering contextual ads. It performs best for websites with high-quality content and significant Tier 1 traffic (USA, UK, Canada, etc.).
2. Ad Formats
- Adsterra:
- Popunder ads
- Push notifications
- Direct link ads
- Social bar ads
- Native ads
- Banner ads
- Video ads
- Media.net:
- Contextual ads (text & display ads)
- Native ads
- In-content ads
- Video ads
👉 Winner: Adsterra if you want multiple ad formats. Media.net is better for contextual ads.
3. CPM & Revenue Potential
- Adsterra: High CPM rates, especially for popunder ads. Best for viral sites, adult content, gaming, and entertainment niches.
- Media.net: Best CPMs for Tier 1 traffic (USA, UK, Canada). Works well for blogs, finance, tech, and educational content.
👉 Winner: Media.net for Tier 1 traffic. Adsterra for global traffic and high-volume sites.
4. Payment Methods & Minimum Payout
- Adsterra:
- Payment methods: PayPal, Bitcoin, WebMoney, Paxum, Tether (USDT), Wire Transfer.
- Minimum payout: $5 (WebMoney, Paxum), $100 (Wire Transfer).
- Media.net:
- Payment methods: PayPal, Wire Transfer.
- Minimum payout: $100.
👉 Winner: Adsterra (lower payout threshold and more payment options).
5. Approval Process
- Adsterra: Easy approval, accepts most websites, including adult and entertainment sites.
- Media.net: Strict approval, requires high-quality content and mainly Tier 1 traffic.
👉 Winner: Adsterra (faster and easier approval process).
6. Ad Quality & User Experience
- Adsterra: Some ads (like popunders) may be intrusive, but you can choose cleaner ad formats.
- Media.net: High-quality, non-intrusive contextual ads, better for user experience.
👉 Winner: Media.net (better UX, but only for premium sites).
7. Best For
- Adsterra: Best for high-traffic websites, viral content, gaming, adult, and entertainment niches.
- Media.net: Best for blogs, finance, tech, and Tier 1 traffic sites.
Final Verdict
| Feature | Adsterra | Media.net |
|---|---|---|
| Approval | Easy | Strict (Tier 1 traffic needed) |
| CPM Rates | High for global traffic | Best for Tier 1 traffic |
| Best Ad Types | Popunder, push, direct links | Contextual & native ads |
| User Experience | Can be intrusive | High-quality, non-intrusive ads |
| Payout Minimum | $5 | $100 |
| Best For | Viral, gaming, adult, entertainment | Blogs, finance, tech |
Which One Should You Choose?
- If you have a blog with Tier 1 traffic, go for Media.net.
- If you want easy approval, multiple ad formats, and global monetization, choose Adsterra.
Let me know if you need a recommendation based on your website! 🚀