Adsterra vs Adsense Earnings: Which is Better?
Adsterra and Google AdSense are two popular ad networks, but they work differently and are suited for different types of websites. Below is a detailed comparison to help you choose the best option for earnings.
1. CPM & Revenue Potential
| Factor | Adsterra | AdSense |
|---|---|---|
| CPM Rates | Higher for popunders, push ads, and direct links | High for Tier 1 traffic but varies by niche |
| CTR (Click-Through Rate) | Lower (ad formats like popunders don’t require clicks) | Higher (contextual ads are relevant to users) |
| Earnings for Tier 1 Traffic (USA, UK, Canada) | Lower compared to AdSense | Higher (better CPC rates) |
| Earnings for Tier 2 & 3 Traffic (India, Indonesia, Brazil) | Higher than AdSense | Lower for these regions |
👉 Winner: AdSense for Tier 1 traffic & blogs, Adsterra for global traffic & high-volume sites.
2. Ad Formats
| Factor | Adsterra | AdSense |
|---|---|---|
| Ad Types | Popunders, push notifications, banners, native, direct links, interstitials | Display ads, in-article ads, matched content, auto ads |
| User Experience | Can be intrusive (popunders) | High-quality, non-intrusive ads |
👉 Winner: AdSense for user experience, Adsterra for more monetization options.
3. Approval Process
| Factor | Adsterra | AdSense |
|---|---|---|
| Approval Time | Fast (1-2 days) | Slow (weeks, strict policies) |
| Website Requirements | Accepts all traffic types (including adult & entertainment) | Strict content rules, no adult or illegal content |
👉 Winner: Adsterra (easier approval).
4. Payment Methods & Minimum Payout
| Factor | Adsterra | AdSense |
|---|---|---|
| Minimum Payout | $5 (WebMoney, Paxum), $100 (Wire Transfer) | $100 for all methods |
| Payment Methods | PayPal, Bitcoin, WebMoney, Paxum, Wire Transfer | Wire Transfer, PayPal, Western Union, Check |
👉 Winner: Adsterra (lower payout threshold and more payment options).
5. Best For
| Factor | Adsterra | AdSense |
|---|---|---|
| Best For | Viral, entertainment, adult, gaming, Tier 2 & 3 traffic | Blogs, news, finance, Tier 1 traffic |
Final Verdict – Which One Earns More?
| Feature | Adsterra | AdSense |
|---|---|---|
| Best Earnings for Tier 1 Traffic | ❌ | ✅ |
| Best Earnings for Tier 2 & 3 Traffic | ✅ | ❌ |
| Best for Blogs & SEO Traffic | ❌ | ✅ |
| Best for Popunders & High Volume | ✅ | ❌ |
| Ease of Approval | ✅ | ❌ |
Which One Should You Choose?
- Choose AdSense if you have high-quality content, SEO traffic, and Tier 1 visitors (USA, UK, Canada, Australia, Europe).
- Choose Adsterra if you have viral traffic, adult/gaming/entertainment content, or visitors from Tier 2 & 3 countries.
🔹 Want both? You can use AdSense for display ads and Adsterra for popunders or push notifications to maximize earnings! 🚀
Let me know your site niche, and I’ll suggest the best option for you. 😊